PF Concept has launched a number of health and safety products over the past two months in answer to the current situation. These products help people navigate the new 1.5 meter society and can be found under the Be Safe Concept on the PF Store. This week PF Concept will launch several new anti-microbial products in the Be Safe Concept.

 

Roelofarendsveen, June 6^th 2020 – PF Concept is delighted to announce the newest additions to the company’s Be Safe Concept.

Following detailed product development and rigorous testing, PF Concept will launch a range of PF Manufactured products with ‘antimicrobial protection’ thanks to the addition of Biomaster technology, which is proven to inhibit the growth of bacteria by up to 99.99%.

The first launches will include the Americano® Pure, new versions of the popular Face Mask Strap and Hygiene Key, plus the new Hygiene Handle, all available from Monday 8^th June. Further additions to the range will be announced in the coming weeks.

With the Americano Pure, PF Concept is offering a next level to the bestselling Americano mug family. With a double-walled design and 350 ml capacity, users now have the added benefit of protection from the growth of harmful bacteria, ideal for an item designed for re-use.

As Phil Morgan, CEO UK & Ireland at PF Concept explains: “These new additions to the range highlight the PF Concept commitment to innovation, product development and personal safety. In recent weeks, we have been able to react quickly to market needs and introduce new items to our Be Safe Concept. We believe these items will again offer something new, exciting and extremely effective.”

Biomaster (manufactured by Addmaster), works by binding to the cell wall of a product, preventing the growth of harmful micro-organisms, such as bacteria, fungi and mould. Biomaster is independently tested to ISO 22196, and in addition each PF Concept product has been independently tested to guarantee efficacy and protection for consumers.

Importantly, the addition of Biomaster into plastic products will not affect the product’s function, decorating options, smell or the end-of-life recycling options.

Addmaster Marketing Manager, Karl Shaw, comments “We are very excited to have  PF Concept in our customer portfolio and to be able to introduce the benefits of Biomaster antimicrobial technology to the promotional merchandise market. The company’s innovative approach to product development, European manufacture and growing markets across Europe is an excellent fit with our own objectives and we look forward to working with them to improve customer hygiene”.

 

Published on: June 5th, 2020