Developed in conjunction with partner Addmaster, this 5oz cotton bag has the unique Biomaster additive built into the fabric. Biomaster provides lasting antimicrobial product protection, and in independent ISO 20743:2013 tests is proven to inhibit the growth of microbes including harmful food-borne strains of bacteria by more than 99%.

This protection lasts for the useful lifetime of the item – and for added reassurance, the bag can be washed up to 50 times without affecting the efficacy of the Biomaster additive.

Jutebag’s Parit Shah commented: “The popularity of reusable bags has soared in recent years, especially since the introduction of the plastic bag tax. Now we have a product which is not only good for the planet, but is also more hygienic to use.

“There is less chance of cross-contamination from harmful bacteria each time our antimicrobial cotton bag is used.”

For more information, please visit www.greenandinnocent.com or email trade@jutebag.co.uk