BIC Graphic Europe were delighted to return to the CBS Arena in Coventry for another successful Merchandise World show. It was a wonderful opportunity to meet our customers, showcase new products and remind distributors new and old of our “Made in Europe” sustainability credentials.

 

Visitors were able to meet and have photos with the famous BIC Boy mascot, who has been synonymous with the brand since the 1960s.

 

Distributors visiting the stand were also able to take part in a competition to win a Limited Edition 4 Colours Tournaire ballpen on each day of the show, worth £270. Adele Greenfield from Geiger and Holly March from Systematic were the lucky winners who walked away with the prizes.

 

BIC Graphic would like to extend a huge thank you to all of the visitors who took the time to visit our stand and engage with our team, and after kicking off the year in such style, we look forward to working with you in 2023.

Published on: February 10th, 2023