The Global Creative Marketing Agency Supercharges its Digital and Social Media
Capabilities

London, April 23rd, 2025 – Brand Revolution, a global leader in creative brand marketing, today announced
its acquisition of Brilliant, a leading social-first creative agency. The move strengthens Brand Revolution’s
social media expertise, adding Brilliant’s deep insights-led approach to its suite of services.

“For us, this acquisition is about expanding our House of Experts,” said Alisa Walsh Haynes, CEO of Brand
Revolution. “Brilliant has built a reputation for crafting powerful, conversation-driving content, and their
approach to social strategy aligns seamlessly with our mission: to create bold, emotionally resonant campaigns
that connect brands with audiences in a meaningful way.”

Founded over a decade ago, Brilliant has helped brands like Fox’s Biscuits, Thorntons, SPAM®, and SKIPPY®
Peanut Butter take centre stage on social media. With a highly talented creative team, Brilliant has built a
reputation for forging more personal, collaborative partnerships—an ethos that perfectly complements Brand
Revolution’s commitment to Return on Emotion®, its proprietary approach to measuring brand impact.

“This marks a significant step forward for Brilliant,” said Managing Director Mike Davis. “Brand Revolution shares our
values and creative standards, making it a strong cultural fit. Their proven global scale means greater strategic
breadth for our clients and broader opportunities for our team as part of the larger international group.”

The acquisition brings Brilliant into Brand Revolution, expanding its social media capabilities alongside
strategy, design, video, events, and merchandise while maintaining its signature creative style.

Published on: April 24th, 2025