London, UK DATE: Thursday 19^th May

On Tuesday 17^th May, Geiger UK hosted Geiger Green Live, the UK’s first and to-date biggest event dedicated to promoting sustainable and eco marketing.

The Kia Oval in London, an award-winning venue and home to Surrey County Cricket Club, was chosen as the location for Geiger Green Live due to its commitment to sustainable practices in addition to its great facilities.

Some of Geiger’s top suppliers from across the world gathered under one roof to showcase their latest promotional product ranges and sustainability initiatives. An exciting itinerary took place throughout the day including expert speakers Tristan Edmondson, Head of Responsible Sourcing at Sedex and Lilian Wing, Global Business Development Director at TerraCycle.

Representatives from some of the world’s biggest brands attended the event and saw thousands of eco-friendly merchandise ideas whilst learning about the progress being made by the industry to encourage more sustainable marketing activities.

Managing Director, Vicky Kinasz commented “Geiger Green Live was an incredible showcase for us and our supply partners to show how far our industry has moved forward in sustainable merchandise – I thank everyone for their support and contribution. Geiger is committed to driving the category forward and leading the way, as we announced earlier this year with our Geiger Sustainability Pledge. This will become an annual event for us as we continue on our journey to make a positive contribution to the sustainable development of our organization, people and planet.”

Geiger’s participating suppliers were overwhelmed with the interest in their sustainable product ranges.

Matt Pluckrose from promo tech specialists Desktop Ideas commented “It was a great event – one of the best I have ever attended in over 25 years in the industry”.

ABOUT GEIGER

First formed as BTC Group back in 1977, Geiger is based in West London, UK. Since then, they have become field-leaders in branded promotional products for the EMEA market. Their acquisition in 2018 by Geiger, the world’s largest family-owned promotional products company, has allowed them to take their brand marketing vision to the next level supporting brands and clients globally.

Published on: May 20th, 2022