North Wales based trade supplier Preseli has announced a lanyard repurposing initiative as part of their commitment to the StepForward Pledge, the BPMA member initiative launched this year to support members on their sustainable pathways. As one of the first members to take the Pledge, Preseli are taking active steps to reduce, reuse and recycle materials wherever possible.

 

Preseli has already started a programme of initiatives this summer with a repurposing ideas competition. This is the first step to encourage responsible buying and disposal of promotional items.

 

This September’s Merchandise World Peak Season show in Milton Keynes will see dedicated lanyard recycling bins in place for the first time, encouraging visitors to return their lanyards for onward use. The initiative has been developed by Preseli with the support of the Merchandise World team at Sourcing City and the BPMA.

 

Preseli are working with local charities to find ways to repurpose items and will ensure that all lanyards are repurposed, or appropriately recycled with nothing going to landfill.

 

Preseli have provided the show lanyards for several years and already use recycled PET material and responsible sourced components. This commitment to recycling will take this step further into 2024.

 

‘This is a simple and effective step to help reduce event waste at Merchandise World – we all tend to take lanyards home after events and we’re delighted to support Preseli, one of our first members to take the StepForward Pledge, with this initiative.’ Said BPMA CEO Carey Trevill.