Tancia Group is pleased to announce the appointment of Peter Roberts as Head of Strategic Brands, a newly created role focused on driving the growth and development of our key brands: Mood, Chili Concept, and Pierre Cardin. With these brands at the forefront of our offering, Peter will be working closely with our distributor partners to showcase the power of premium branding in promotional merchandise.

Peter brings a wealth of experience from his time at Diageo and Chilly’s Reusables, where he developed a deep understanding of brand positioning, sustainability, and consumer engagement. His expertise in building and evolving brand identities will play a crucial role in ensuring Tancia Group continues to set industry standards in innovative, high-quality promotional products.

By combining our industry-leading print techniques with our strategic brand portfolio, Peter is committed to helping distributors elevate their product offerings. Whether you’re looking for a standout corporate gift or a branded range that leaves a lasting impression, Peter is here to help. For new projects and collaborations, you can reach him at peter.roberts@pens.co.uk.

 

About The Pen Warehouse and Snap Products (Tancia Group)

Snap Products and The Pen Warehouse are trading divisions of Tancia Group, and they take pride in being specialists in groundbreaking digital printing technology. Committed to environmental responsibility, ESG (Environmental, Social, and Governance) is at the core of their operations. Their facility is licenced to UK Food standards and are ISO 14001, ISO 9001 and Sedex members.

With a strong focus on in-house branding, the company ensures precise quality control and swift turnarounds. They carry an extensive range of promotional merchandise with diverse options to suit every marketing need.

Headquartered in Hampshire, England, Tancia Ltd remains dedicated to delivering innovative and sustainable solutions that align with clients’ values. From concept to execution, their dedicated team is structured to exceed expectations and provide exceptional service to the trade.

For further information or enquiries, contact sales@tancia.com or call 01252 400270.